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How to Create a Marketing Calendar to Keep Your Association Organized

February 11th, 2019
Marketing
Audra Hopkins Marketing

As an association, having a solid marketing strategy is a must. But what are you doing to keep your marketing efforts organized?

4 Mistakes to Avoid When Creating Content for Your Association

February 9th, 2019
Marketing
Audra Hopkins Marketing

Content marketing is one of the best strategies your association can adopt for attracting and engaging members. But could you be creating content that isn’t hitting home with audiences?

4 SEO Boosting Tricks to Revive Your Association’s Content

February 2nd, 2019
Marketing
Audra Hopkins Marketing

Optimizing your association’s content doesn’t have to be a hassle if you know the right way to go about it.

5 Instagram Tools to Attract and Engage Younger Association Members

January 29th, 2019
Marketing
Audra Hopkins Marketing

With over 800 million monthly active users worldwide, Instagram is a goldmine in terms of potential member acquisition.

Email Onboarding Campaigns for Associations: Tips to Seal the Deal

January 25th, 2019
Marketing
Audra Hopkins Marketing

Want to make sure your new members get the best first impression of your association when it’s time to sign on for the fun? Of course you do.

Catching Up with Video Marketing: 3 New Trends You’ll Want to Know

January 24th, 2019
Marketing
Audra Hopkins Marketing

Looking to catch up with this year’s trends that will completely shift the way your association markets? With video content on the rise, there’s a lot to uncover and get up to speed with.

How to Win Back Your Members Using These 3 Marketing Tactics

January 18th, 2019
Marketing
Audra Hopkins Marketing

You work hard to acquire your association’s members, so you want to make sure you can win them back when need be.

Micro-Content: What Is It and How Your Association Can Benefit

January 2nd, 2019
Marketing
Audra Hopkins Marketing

Looking for a way to catch the attention of your always-busy members? Micro-content could be the answer to your association’s engagement problems.

New Year, New Brand: 5 Association Rebranding Strategies

December 31st, 2018
Marketing
Audra Hopkins Marketing

Reposted on December 31, 2018. 

It’s all too easy to become comfortable with your association’s brand. But, could that comfort be negatively affecting your membership numbers? If the answer is yes, it might be time to think about rebranding strategies.

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