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Social Media Marketing 101: Back to The Basics for Associations

June 19th, 2019
Marketing
Audra Hopkins Marketing

Having trouble reaching your members on social media? It may be time to go back to the basics to build up a better marketing strategy.

How Your Association Can Create More Member-Focused Email Content

June 14th, 2019
Marketing
Audra Hopkins Marketing

Feel like your email campaigns aren’t hitting home with members like they used to? If so, it’s time to shift your focus on those you’re trying to engage with.

How to Increase the Quality of Your Association’s Online Traffic

June 5th, 2019
Marketing
Audra Hopkins Marketing

The influx of traffic on your association’s website can be enticing. But if it isn’t the right type of traffic, it won’t help you achieve optimum member engagement and acquisition.

How to Market Volunteer Opportunities to Your Association’s Members

June 4th, 2019
Marketing
Audra Hopkins Marketing

Want to make your association’s volunteer opportunities sound enticing to members? It’s all about the way you market them.

How to Add Meaning Back Into Your Association’s Marketing Strategy

May 30th, 2019
Marketing
Audra Hopkins Marketing

Looking to impress members and non-members alike with the marketing campaigns you pull out? Then you’re going to want to make sure they matter for the right reasons.

Struggling with Social Media? 3 Solutions All Associations Will Love

May 24th, 2019
Marketing
Audra Hopkins Marketing

Using social media as an all powerful tool to interact and engage with your audience isn’t as easy as it’s cracked up to be. So, what can you do to get a better grip on things and drive up more interaction on your social platforms?

4 Email Writing Tricks Your Association Can Use to Wow Members

May 20th, 2019
Marketing
Audra Hopkins Marketing

Email inboxes- they can get a bit hairy. We’re all victim to the tens to maybe hundreds of emails overflowing our inboxes every single week. And for associations, this can get frustrating when trying to properly reach members through an email message.

Social Savvy: 3 Social Media Marketing Updates for Associations

May 16th, 2019
Marketing
Audra Hopkins Marketing

Let’s talk about social media; By now, every association is using it to market to audiences. But is every association doing it right?

How Office Location Plays a Big Role in Association Member Engagement

May 6th, 2019
Marketing
Audra Hopkins Marketing

When your association decided to lay roots and create a headquarters base, I bet you never thought about the impact it would make on how you interact and engage with members.

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