How to Increase Millennial Memberships at Your Association

November 17th, 2017
Engagement, Membership
Liz Dupont | November 17th, 2017

The workforce is changing. Generation X is slowly but surely handing over the keys to the finally-come-of-age Millennials.

Engagement, Membership

4 Steps to a Better Association Newsletter For Your Members

November 16th, 2017
Engagement, Membership
Liz Dupont | November 16th, 2017

It may seem like a minor detail, but your association newsletter is an integral part of your organization. People join your association in part to get the inside scoop on their industry, and the newsletter is how you get this info into their hands. 

Engagement, Membership

4 Ways to Avoid Email Fatigue and Keep Members Happy

November 6th, 2017
Marketing, Membership
Audra Hopkins | November 6th, 2017

We’ve all experienced email fatigue before. Companies send mass amounts of emails to your inbox. It can be overwhelming. Sooner or later, you lose interest in the sea of emails and ignore them all together.

Marketing, Membership

How a Job Board Can Be a Source of Non-Dues Revenue

November 2nd, 2017
Membership
Liz Dupont | November 2nd, 2017

One of your most important roles as a professional association is helping your members advance their careers.

Membership

5 Methods for a Successful Non-Dues Revenue Strategy

October 26th, 2017
Membership
Liz Dupont | October 26th, 2017

Let’s face it: none of us really loves going over finances.  And it’s not just because, well… math… although that can certainly be a factor for some.

Membership

3 Things Your Association is Missing to Attract Gen Z Members

October 24th, 2017
Engagement, Membership
Audra Hopkins | October 24th, 2017

Generation Z makes up about 35% of the entire world’s population and they’re quickly becoming the next generation of young professionals. With over 72.8 million individuals part of this new generation, it’s easy to see why associations want (and need) to attract Gen Z members.

Engagement, Membership

6 Tips to Run an Effective Member Survey

October 12th, 2017
Membership
Amanda Cuerbo | October 12th, 2017

Running a member survey is one of the most effective ways of getting the assessments and answers your association needs.

Membership

5 Strategies For Writing Powerful Member Testimonials

October 10th, 2017
Membership
Audra Hopkins | October 10th, 2017

Member testimonials can help attract new members to your association. They allow real members to tell a relatable and inspiring story about your association.

Membership

3 Benefits Your Association Should Offer to Attract Millennials

October 4th, 2017
Membership
Amanda Cuerbo | October 4th, 2017

Today Millennials make up about 30 percent of the entire workforce, according to a recent survey conducted by the Department for Professional Employees.

Membership

3 Steps to Using Data and Predictive Models to Gain Members

September 22nd, 2017
Membership
Liz Dupont | September 22nd, 2017

We’ve reached a point in history where we’re surrounded by information. And what’s more, we now know how to harness this information to our advantage.

Membership