There are several effective techniques you should be using to recruit new members. Putting on events, organizing networking opportunities, or sending out email blasts about membership benefits are all tried and true methods. But, the new frontier is social media marketing.
With the ever-advancing technology, marketing campaigns are leaning more and more on the digital side. Lately, it’s all about display ads, social media, and SEO. But, traditional media is far from forgotten.
If the only constant in life is change, then the only rule of marketing is to be ahead of the change. This is especially true where social media is concerned.
Congratulations! Your months of lead generation and relationship-building has paid off, and your association has some fresh new recruits. Now it’s time to get your new association members plugged in and excited about your organization.
Millennials are flooding the professional world more and more every day. With them, they bring their tech-savvy minds and innovative ideas.
Association dues are a dependable and steady form of income, but in average they make up only 39% of an association’s total revenue. That other 61% is where non-dues revenue comes in.
You’ve created a beautifully designed site, got some jobs posted, so now what? Getting job seekers to visit your job site site and ultimately apply for those jobs is something every career site struggles with.