How Your Association Can Stay Relevant in a Tech-Driven Culture

October 6th, 2017
Marketing, Technology
Liz Dupont Marketing, Technology

It’s undeniable – we live in a completely different world compared to 30 years ago. And, it can be difficult for any association to stay relevant in such a rapidly changing landscape. 

6 Social Media Trends Your Association Should Know About

September 27th, 2017
Marketing, Technology
Audra Hopkins Marketing, Technology

How can your association keep up with the fast-paced growth of the social media world? We’re giving you six social media trends of 2017 that could help boost your association’s social media engagement numbers.

How to Use Facebook Lead Gen Ads to Drive Event Traffic

September 14th, 2017
Marketing, Technology
Liz Dupont Marketing, Technology

Your biggest annual event is approaching. It’s time to start sending out your email blasts and getting members excited about making new connections and learning something new about their industry.

4 Ways to Use Social Media to Engage and Attract Members

August 14th, 2017
Engagement, Marketing, Technology

There are several effective techniques you should be using to recruit new members. Putting on events, organizing networking opportunities, or sending out email blasts about membership benefits are all tried and true methods. But, the new frontier is social media marketing.

How to Use Instagram and Snapchat to Grow Association Membership

August 3rd, 2017
Recruiting, Technology
Liz Dupont Recruiting, Technology

If the only constant in life is change, then the only rule of marketing is to be ahead of the change. This is especially true where social media is concerned. 

How To Use Social Media To Attract New Millennial Members

July 18th, 2017
Recruiting, Technology
Amanda Howe Recruiting, Technology

Millennials are flooding the professional world more and more every day. With them, they bring their tech-savvy minds and innovative ideas.

3 Reasons Your Job Site Needs A Mobile Strategy

September 9th, 2015
Recruiting, Technology
Alexander Gutin Recruiting, Technology

Unless you’ve been living under a rock, you’ve probably heard about mobile recruitment. What’s with all the buzz?