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How Benchmarks can Help Measure Your Association’s Membership

January 19th, 2019
Membership
Audra Hopkins Membership

Keeping track of your association’s membership can tell you a lot about your success for the year. So, what do your member metrics say about your focus on keeping members satisfied?

How to Win Back Your Members Using These 3 Marketing Tactics

January 18th, 2019
Marketing
Audra Hopkins Marketing

You work hard to acquire your association’s members, so you want to make sure you can win them back when need be.

How Free Events can Increase Your Association’s Member Engagement

January 17th, 2019
Events
Audra Hopkins Events

Want to raise the bar on member engagement for your association? Inviting your members to no-cost events could be the boost in interaction you’ve been looking for.

3 Crucial Communication Mistakes Your Association Could be Making

January 16th, 2019
Membership
Audra Hopkins Membership

Communication is key, but your association’s communication efforts could actually be hindering the way members interact and engage with you.

How to Plan a Killer Technology Strategy for Your Association

January 15th, 2019
Technology
Audra Hopkins Technology

The tech world continues to control and shape the way associations and organizations all across the globe carry out their business. So, doesn’t it make sense to have a technology strategy in place to keep your association on top of the tech game?

Member Mapping: How to Keep Your Association’s Membership on Track

January 14th, 2019
Membership
Audra Hopkins Membership

Your association’s members are a diverse bunch of people. They’re constantly on the move, ever growing and changing, and therefore their membership journey with your organization may be more unpredictable that expected.

How to Make Your Association’s Budget Count: 3 Money-Saving Tips

January 12th, 2019
Non-Dues Revenue
Audra Hopkins Non-Dues Revenue

You work hard to prepare a budget that works for your association’s needs and to stick to it each and every year. But when your budget starts to feel tight, it can be tough to get things done and have money left over for incidentals.

How Ditching The Lecture can Increase Association Event Attendance

January 11th, 2019
Events
Audra Hopkins Events

Want to see more of your association’s members attending your events? If your attendance rates are low, it could have to do with the activities your events hold- more specifically, the lectures.

How to Avoid Association Staff Burnout and Build a Better Culture

January 10th, 2019
Engagement
Audra Hopkins Engagement

Keeping your association’s staff excited to come into work each and every day can be quite the task to tackle. How can you make sure your company culture is inviting enough to fend off staff burnout?

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